# Intro

The COVID-19 pandemic has exposed critical vulnerabilities in public healthcare systems across the globe. In many countries, the sudden surge in demand for medical resources led to the collapse or extreme strain of national healthcare infrastructures. This unprecedented situation significantly diminished public trust in government-led health services and accelerated a shift toward self-managed and technology-driven personal healthcare solutions.

Even in the post-pandemic era, this transformation continues. Consumers increasingly prioritize preventive care, real-time health monitoring, and personalized medical support outside traditional clinical settings. This trend is especially pronounced in regions such as **Southeast Asia, India, and Africa**, where public health infrastructure remains underdeveloped or inaccessible for large portions of the population. In these environments, **self-diagnosis, remote monitoring, and decentralized care are not just conveniences—they are essential for survival**.

As a result, the **global demand for scalable, accessible, and affordable personal healthcare solutions** is experiencing rapid growth. This shift represents a fundamental realignment in the healthcare paradigm, creating vast opportunities for innovation and investment in **AI-powered diagnostics, mobile health platforms, and biometric technologies** that empower individuals to take control of their health anytime, anywhere.

### Jump right in

<table data-view="cards"><thead><tr><th></th><th></th><th data-hidden data-card-cover data-type="files"></th><th data-hidden></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><strong>Getting Started</strong></td><td>IRIS Feature</td><td><a href="https://content.gitbook.com/content/Y8WQxcjUPWwLXlI95oYx/blobs/A97Pv0Edz1djqXc59LB5/1.png">1.png</a></td><td></td><td><a href="getting-started/insignt">insignt</a></td></tr><tr><td><strong>Global to Japan</strong></td><td>Insight Japan &#x26; Value</td><td><a href="https://content.gitbook.com/content/Y8WQxcjUPWwLXlI95oYx/blobs/avFsAgC6np6Mc1rONMxi/2.png">2.png</a></td><td></td><td><a href="iris-in-japan">iris-in-japan</a></td></tr><tr><td><strong>Token Description</strong></td><td>Ecosystem &#x26; Distribution</td><td><a href="https://content.gitbook.com/content/Y8WQxcjUPWwLXlI95oYx/blobs/9UzTCxsSZNdaakupcRid/3.png">3.png</a></td><td></td><td><a href="getting-started/feature">feature</a></td></tr></tbody></table>